Market Research Agreement
A Market Research Agreement sets out the relationship between a market research specialist and the business or individual receiving market research services.
3.7 (3 reviews)
Last updated December 19, 2024
Under 10 minutes
Suitable for Australia
Written by
Edwin Montoya Zorrilla
Reviewed by
Damin Murdock
Document Overview
As a market research specialist, it's important that you have the right documents & agreements in place to make sure your services are delivered effectively, and even more importantly, that you get remunerated for those services. A Market Research Agreement sets out the terms and conditions between you as the service provider and the recipient of your work (ie. client). If your business is providing market research services, or you are looking to provide services to another entity, you need to set out the terms and conditions of those services. A Market Research Agreement sets out in writing the terms of service. This includes the services to be provided, how and when the services will be provided, and payment details regarding the services. It can also help prevent disputes arising throughout the term of the agreement.
Please note that this agreement has been specifically designed for use when providing market research services. If your services are of a more general nature, then you can use our services agreement.
The Legal Risk Score of a Market Research Agreement Template
Our legal team have marked this document as low risk considering:
- There is a possibility of confidentiality breaches, as the agreement heavily relies on the Provider's adherence to strict confidentiality clauses, which if not followed, could lead to significant damages.
- The document places significant responsibility on the Provider to manage third-party engagements and maintain confidentiality, increasing the risk of liability if third-party breaches occur.
- The agreement does not specify detailed remedies or protections for the Recipient in cases where the intellectual property rights are misused or infringed upon by the Provider, potentially exposing the Recipient to risks related to intellectual property management.
Overall, this document appears to have a moderate risk level due to its comprehensive coverage of confidentiality and intellectual property rights, yet it leans towards more accountability on the Provider's side, which could be seen as a risk if the Provider fails to comply. Users familiar with such agreements might find this document suitable, but should remain cautious of the areas where the Provider's compliance is critical to the Recipient's security and rights.
Market Research Agreement Checklist
Complete your free Market Research Agreement with our checklist
Verify Completion and Accuracy
Ensure all fields, especially those related to commencement and completion dates, payment details, and service descriptions, are accurately filled out and reflect the agreed terms.
Secure Signatures
Obtain the necessary signatures from both parties on the document to legally bind them to the terms stated within.
Maintain Confidentiality
Adhere strictly to the agreed forms of communication and confidentiality clauses to protect sensitive information throughout the duration of the agreement.
Monitor Compliance
Regularly check that both parties are fulfilling their obligations under the agreement, particularly in relation to the delivery and quality of services, and intellectual property rights handling.
Use this Market Research Agreement if:
- You would like to provide market research services to another entity; or
- You would like to receive market research services from another entity.
What does the Market Research Agreement cover?
- Provision of services;
- Materials;
- Timing;
- Pricing;
- Payment;
- Warranty, alterations and rejection of services;
- Confidentiality;
- Copyright and intellectual property;
- Non-solicitation of personnel and clients;
- Limitation of liability and waivers;
- Mediation; and
- Termination for provider and recipient.
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