Change is inevitable in business. Indeed, it is often necessary to maintain relevance in an ever-changing market. When executed correctly, business improvements can occur without significant disruption. The four forces of change will be identified in this article, as well as a few tips on how to best manage adjustments within your organisation.
Types of Change
The reasons businesses change are vast. Internal change is caused by internal forces within the business. For example, a business may need to dismiss staff for misconduct, acquire new equipment, or make changes to company policy. External change occurs outside of the business and is usually outside of a business’s control. This may include the development of new technologies or new entrants into the market. Reactive change occurs when a business responds to an external threat or opportunity that has already occurred. This external force typically applies pressure to the business. For example, the government may introduce new laws that apply to your business. Finally, proactive change occurs when management initiates modifications before the need or pressure to do so arises. For example, to drive growth in your company you may decide to expand your product or service range.
Tips to Manage Change
1. Identify the Desired Outcome
It is important to firstly identify what you want to achieve by implementing this improvement. Comprehensive understanding of the desired outcome and end goal will allow you to better communicate this alteration to others. Furthermore, it will also give your staff a clear picture of what they are working towards. This should take the form of clear, attainable strategic objectives for the business.
2. Develop a Change Management Plan
This step can make the difference between success and failure. By planning out the process, you are able to define what needs to occur and who is responsible for what. It is also a great way to identify any risks you may unconsciously expose your business to, and how best to mitigate them. Fortunately, nowadays there are many change management plan templates available online that you can use for guidance.

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Get started3. Get Your Leadership Team on Board
Change is often met by resistance from staff. This is due to the uncertainty reforms inherently create. It is important that you have your workforce on board with the alteration to ensure a smooth transition. A great way to start is to begin with the leadership team within your business. Oftentimes staff will turn to management for reassurance and guidance during unsettled times. Ensure your leadership team understands and is committed to the revisions. They must have knowledge of what the change process will look like and are ready to model the change themselves.
4. Communicate with Staff
As your staff will drive the implementation of the change, it is important that they are just as committed to the change as you are. Make sure staff find out about the change from the leadership team as early as reasonably possible. This will ensure they don’t hear whispers or rumours about the change from coworkers. You should clearly communicate why you are implementing the change and the benefits that the change will realise. It is also worthwhile to look at ways your staff can assist in the planning process. Finally, staff should be provided with support. This may take the form of a structured question and answer forum, or, scheduled one-on-one meetings with management.
5. Foster a Culture of Change
Change is an essential and important part of any business. You should look at ways to promote flexibility within your organisation to best promote innovation. This will also ensure staff are better equipped to deal with change in the future. To do this, you may invite staff to share their own proposed ideas for change, no matter how small!
Change can be difficult to manage within any business. However, by following the tips outlined above, your business will be better positioned to succeed.