Influencer Agreement

Influencer Agreement

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1st document free
4.6 (5)
Under 10 minutes
Under 10 minutes
Last updated December 2018
Last updated March 23, 2021
Suitable for all Australian states and territories
Suitable for all Australian states and territories

An influencer agreement is an official, legal contract that sets out the terms of any working relationship between a marketer and a content creator.

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Document Overview

The agreement ensures that the influencer and the advertiser both understand their responsibilities to each other. 

Use this Agreement If:

  • You want to enter into an agreement with a social media Influencer to promote your products.
  • You are an influencer who wants to enter into an agreement with a company to market a good or service. 
  • You wish to improve your brand exposure on social media.
  • You want to ensure an influencer is accountable for his/her obligations and adheres to your brand guidelines.

What does this Agreement Cover?

  • Purpose of the agreement
  • Terms or date of performance
  • Methods to deliver the obligations
  • Ownership of the materials
  • Company’s usage of the influencer
  • License granted to the influencer
  • Cancellation terms
  • Confidentiality and exclusivity
  • Compensation
  • Payment terms
  • Material disclosure
  • Force majeure
  • Independent contractor
  • Representation and warranties
  • General terms
  • Scope of work
  • Brand guidelines

Further Information:

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